There are many events run throughout the year by radio stations from simple charity events to concerts and meet and greets. Depending on the size of the radio station usually depends on the size of the event. Hospital stations and local stations for example have a lot smaller events than the likes of radio 1 and Capital.
The recent Capital FM Jingle Bell Ball (2011) was advertised right across the country on all of the local Capital FM stations. It was sponsored by Windows 7 and was on the 3rd and 4th of December. Originally the event only occurred on one night but due to high demand they decided to extend it over 2 nights. The tickets for the two dates were released separately and the first night was sold out in less than 3 hours and the second night sold out in less than an hour. A proportion of the ticket sales profit went to the Capital FM charity that they support commonly known as Help a Capital Child.
Radio 1 has had the honour of being the first festival of the year since 2003 but originally there was a day devoted to dance music and a day devoted to bands. In 2005 they changed this setup so both days had bands and artists playing to the 40,000 people over the weekend. It has been a great event every year travelling to many town and cities across the country with thousands of people not getting the exclusive tickets to the largest free ticketed event in Europe. The tickets are randomly assigned to people across the UK with the area the event is in being in favour. This brings in a lot of business opportunities to the town involved and it’s also a great thing to go down in its history because they get some amazing worldwide stars to headline the shows as well as UK artists and many amazing DJs.
http://www.guardian.co.uk/media/2012/feb/03/jessie-j-ed-sheeran-bbc-olympic?INTCMP=SRCH
http://www.guardian.co.uk/media/2012/feb/03/jessie-j-ed-sheeran-bbc-olympic?INTCMP=SRCH
BBC Radio 1xtra also run a similar event called 1xtra Live where they travel to a new place for a night of live music. Due to the raising success of it though 2011’s event got bigger and they ended up travelling to four different places in four nights presenting different genres of music to each new place.
Radio 1 also has their very own teen awards which is a special event for teenagers in the UK and they get to award artists and young people for everything they do. It is only open for people between the ages of 14 and 17b so no parents are allowed and it also allows them to appreciate and involve their younger listeners which is often difficult to do.
As radio stations, Radio 1 and Capital also sponsor awards such as the Brit Awards and allow their listeners to vote for the artists they want to see win.
http://www.thisishullandeastriding.co.uk/Radio-1-s-Hull-takeover-kicks-Pulled-Apart-Horses/story-15051070-detail/story.html
In the past few years Hull City Council along with Viking FM have hosted Hull Freedom Festival. In 2010 it was very popular and brought an estimated 150,000 people into the city.
http://www.creativeboom.co.uk/news/unique-freedom-festival-in-hull-drew-thousands/
http://www.thisishullandeastriding.co.uk/Radio-1-s-Hull-takeover-kicks-Pulled-Apart-Horses/story-15051070-detail/story.html
In the past few years Hull City Council along with Viking FM have hosted Hull Freedom Festival. In 2010 it was very popular and brought an estimated 150,000 people into the city.
http://www.creativeboom.co.uk/news/unique-freedom-festival-in-hull-drew-thousands/